Scottish Enterprise

The business challenge

Appointed in 2016 as Scottish Enterprise’s preferred supplier on the Marketing Expert Support Framework, Genoa Black is tasked with providing marketing, digital and product strategy advice to companies across all sectors, who are seeking to grow either domestically or internationally.

The marketing breakthrough

To date we have delivered over 200 pieces of consultancy to companies across Scotland, with average company feedback scores of 9.1/10, across the criteria of quality, engagement, meeting expectations and strategic recommendations.

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The Marketing Expert Support framework has enabled the team at Genoa Black to work on over 200 projects in the past 18 months across every sector and region of Scotland. From oil & gas to industrial, food & drink to textiles and life sciences to technology, the seven strong team of consultants has delivered effective and inspiring strategies for which we consistently receive impressive feedback.

- Vicki Whetton, Genoa Black, Director.