DISCOVER THE TRUSTED PARTNER FOR FINDING COMPETITIVE ADVANTAGE IN THE FOOD AND DRINK SECTOR

Genoa Black help companies ranging from spirits to shortbread, stand out in their crowded markets.

By helping you understand what really matters to your customers, develop a unique brand and establish effective routes to market, we will help you compete in and lead your marketplace.

 

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Customer Insight

CUSTOMER INSIGHT

We will help you understand what is important to your customers, giving you insight that will allow you to connect with them better than anyone else.

Channel Strategy

CHANNEL STRATEGY

We will help you find the most effective routes to market, so you maximise sales by reaching your audience at the right times and in the right places.

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BRAND STRATEGY

By developing the right messaging together with a deeply considered visual identity, we will build your brand to be unique and engaging.

Get in touch for a confidential discussion about your objectives and how we can help you achieve them.

OUR WORK IN YOUR SECTOR

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Genoa Black took us on a process to help us understand our brand strategy and define our products. It was a real eye opener for us.

 

– Recommended Agency Register 2019.

We have worked with over 90 brands in the food and drink sector.

Harvistoun Brewery
Drinkly Logo
Mackies
Fierce Beer Logo
Loch Duart Logo
Border Biscuits
Arran Logo
Cumbrae Oysters
Bon Accord Logo
Porters Gin
Pickerings Logo
Eden Mill

Genoa Black created a compelling and differentiated beer, gin and whisky brand for Eden Mill in an international, cluttered and competitive market. 

Genoa Black increased the awareness of the Tomatin brand and product ranges in key markets, positioning them as a new whisky of choice for any discerning consumer.

Tomatin