Marketing and its benefits are widely misunderstood, and that is the fault of the world of marketing which is a vast and fairly confusing place with a lot of grey areas, overlaps and an endless stream of evolving channels and tools.
With a huge selection of marketing, creative advertising, communications, PR and digital providers of many different shapes and sizes, how can confident decisions be made in terms of marketing investment, and how do you know what is right for you?
We will advise what is right for you and your business.
Contact us for further information about our marketing know-how and how we can use it to benefit you and your business.
With vast strategic expertise in the global oil & gas industry, Allan discusses the sector specific challenges to achieving employee brand engagement, in this article.
Vicki has 16 years experience in consumer and corporate brand strategy. In this article she gives her top tips for building a brand.
Tom Barton reveals why the biggest marketing trend in 2018 will be the need for increased personalisation.
Top tips from the Sales & Marketing Academy Scotland.
How can you get your business in shape for 2018? Our managing Director, Claire Kinloch, gives her top tips for setting up your business for a successful year.
Alan reveals how Scotland is truly and international region of the world.
Read about our visit to Marketing Society Scotland’s Digital Day.
Read about North-East opportunities in food & drink and tourism.