Genoa Black is passionate about ensuring our clients are presenting their businesses in the best light. We work to the ‘5D’ methodology, and with the third D being ‘design’, we would like to introduce our new, award-winning designer, Paul McDonald.
With the branding and design of products and services often being the first point of contact between a business and their customers, we are thrilled to have such a talented creative who will be crafting strategic, breakthrough designs for our clients.
Paul joins Genoa Black with a solid background working in marketing and design consultancies where he has gained vast experience designing for businesses across a range of sectors including food and drink, the arts and tourism. Paul’s work is creative and engaging, and we can’t wait to see what he brings to Genoa Black and our clients.
Gaynor Duthie, Client Services Director at Genoa Black commented, “Paul brings a wealth of experience, a strong eye for detail and creative flair to the Genoa Black team. He is passionate about the value excellent design can add to a client’s brand and visual identity which is very much aligned with the Genoa Black classic marketing approach. We look forward to introducing Paul to our clients and working with him to ensure we continue to deliver innovative and creative solutions across all our projects”.
Paul is well rehearsed in using his creative flair and designer’s eye to develop inspiring and intriguing designs, which convey clear and strong propositions. Having worked with some well-renowned brands in his time, Paul’s creativity and ideas have been tried and tested on a large scale. Genoa Black is delighted that Paul has joined our team, and we are looking forward to working with our clients on new creative projects as we continue to grow.
If you think your business could benefit from creative and professional design, or perhaps some strategic marketing advice, please don’t hesitate to get in touch with our team – we look forward to hearing from you!