Industry events calendars are ever growing, and if used well can lead to outstanding business development results.However, many companies fail to get the most out of attending an international event, let alone consider an international event checklist.
Taking into account exhibiting costs, marketing support, travel and expenses, not to mention the value of the time a company’s personnel spend before and at an event, our experience tells us that many companies will fail to plan sufficiently in order to get the most out the significant investment.
In 2018 our team will be attending one of the biggest energy conferences in the world, OTC in Houston, supporting a range of clients to ensure they maximise their event investment. Below our Managing Director Claire Kinloch shares some questions that are critical to answer if you are thinking about investing in attending an international event this year.
If you want to get event ready this year and need help from an experienced and expert partner please get in touch.
If you are planning on attending OTC Houston this year then please do get in touch with our Client Services Director, Gaynor Duthie, who will be attending the event.
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