Opinion

26 Nov 2020

HOT TAKE – Plan for a U-shaped economic recovery

Alan Kinloch dismisses talk of a V-shaped recovery, insisting this is wishful thinking.

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24 Nov 2020

HOT TAKE – You must clarify your aims for the current climate

Claire Kinloch reminds us that a really good starting point for a strategy is to think about your aim.

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18 Nov 2020

HOT TAKE – Plan for the UK to not be net-zero by 2050

Rob Potter examines our failure to invest in the infrastructure needed to secure a renewables revolution.

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9 Nov 2020

HOT TAKE – Personalisation is everything when it comes to engagement

Claire Kinloch examines the importance of personalising your communications.

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10 Oct 2020

Healthy Minds

Emily Ramsay reminds us to lean on our friends, family and colleagues to get through the day.

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9 Oct 2020

What is a conscious business and what’s the point? 

Vicki Whetton examines what a conscious business is and the value of being one.

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22 Sep 2020

HOT TAKE – Keep true to your purpose

Vicki Whetton tells you to keep true to your purpose at all times.

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17 Sep 2020

HOT TAKE – Seize the opportunity, don’t give in to the fear.

Rob Potter asks you to embrace the VUCA world.

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15 Sep 2020

HOT TAKE – Marketing could save the world

Tom Barton looks at how the world of marketing could save the world.

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