LATEST NEWS, OPINIONS AND REPORTS

Discover the latest news from our business and opinions and insight from our people.

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Recent News

9 Oct 2020

Recommended for Digital Strategy

We have been shortlisted as one of the highest-rated agencies delivering digital strategy.

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30 Sep 2020

Supporting a niche Scottish business achieve global status

Genoa Black was appointed by SB Drug Discovery, a contract medical research services company, to secure a compelling and competitive market position.

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30 Sep 2020

Launching a challenger brand in smart building technology

Genoa Black was appointed by the new global smart building technology business Utopi to devise and deliver a strategy to articulate its brand proposition and activate this across channels.

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Opinion

26 Nov 2020

HOT TAKE – Plan for a U-shaped economic recovery

Alan Kinloch dismisses talk of a V-shaped recovery, insisting this is wishful thinking.

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24 Nov 2020

HOT TAKE – You must clarify your aims for the current climate

Claire Kinloch reminds us that a really good starting point for a strategy is to think about your aim.

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Reports

14 Oct 2020

From Chaos To Clarity: October 2020

Brexit heaped on top of the economic damage that COVID-19 presents could be a knockout punch for many UK businesses.

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7 Aug 2020

From Chaos to Clarity: Meaningful Marketing

In this Chaos to Clarity report, we explore the importance of meaningful marketing.

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